AN EMPRICAL STUDY ON CONSUMERS ADOPTION OF MOBILE WALLET WITH SPECIAL REFERENCE TO CHENNAI CITY
DOI:
https://doi.org/10.29121/granthaalayah.v5.i5.2017.1843Keywords:
Mobile Wallet, Smartphone Users, Mobile PaymentAbstract [English]
In present world smart phones play an important role in the daily life of people. The technological advancement has made smartphone as devices were the mobile users can make money transaction or payment by using application installed in phone. The present study aims to explain the application and usage of wallet money endorsed by different companies and various factors that affect the consumer’s decision to adopt mobile wallet and various risks and challenges faced by the users of mobile wallet. A structured questionnaire was prepared and data were collected from 150 respondents and factors affecting the adoption and usage of mobile wallet was analysed by using ANOVA to get the statistical result from data collected.
Downloads
References
POONAM PAINULY and SHALU RATHI (2016) “Mobile wallet: An upcoming mode of business transactions “International journal in management and social science .volume 4 pp356-363.
Dr.HEM SHWETA RATHORE (2016) “Adoption of digital wallet by consumers” BVIMSR’s journal of management research. Volume 8 issue 1, pp 69-75.
NGOC DOAN(2014) “Adoption of digital wallet by consumers”www.google.com
AULAKH.,G. (2016). How wallet companies like paytm mobikiwik oxygen wallet are trying to prevent fradulet mobile transactions, retrieved from https://economictimes.indiatimes.com/small-biz/startups/how-wallet-companies-like-paytm-mobikiwik-oxigen-wallet-are-trying-to-prevent-fradulet-mobile-transactions/articleshow/50598068.cms
Axis Bank Launches Mobile Wallet to Shop, Pay and Bank (2015, Sept 11) The Business Standard, Retrieved from www.business-standard.com/article/finance/axis-bank-launches-mobile-wallet-to-shop-pay-and-bank-115091101575_1.html.
SINHA.,S.(2015). RBI norms to facilitate E- Commerce, retrieved from https://economictimes.indiatimes.com/news/economy/policy/rbi-norms-to-faclitate-e-commerce/article.show/49102033.cms
KUMAR., A & SERI., S.P (2014) White paper Banking on the Mobile Wallet - Infosys, Retrieved from https://www.infosys.com/.../white-papers/.../banking-mobile-wallet.pdf Gregory., J. G (2014) Hotels & Restaurants Dabble in Mobile Payments, Retrived from http://hospitalitytechnology.edgl.com/news/Hotels---Restaurants-Dabble-in-Mobile-Payment91371 Legas., J (2013) A Study of Mobile Wallet Business Model Development in Sweden, (Master Thesis in Business and Economics) Stockholm School of Economics. Retrieved from arc.hhs.se/download.aspx?MediumId=1959 Graham., F. (2010). GMT M-Pesa: Kenya's mobile wallet revolution
Downloads
Published
How to Cite
Issue
Section
License
With the licence CC-BY, authors retain the copyright, allowing anyone to download, reuse, re-print, modify, distribute, and/or copy their contribution. The work must be properly attributed to its author.
It is not necessary to ask for further permission from the author or journal board.
This journal provides immediate open access to its content on the principle that making research freely available to the public supports a greater global exchange of knowledge.