Fulfilling the preference of the subscribers is an important task to every marketer. As it is a competitive world, the retaing the subscribers is difficult job to the service providers. Today, preference of the subscribers varies from one to one. Due to huge competition in the service sector, there are so many service providers available. Therefore each and every service provider has to focus on...
Nowadays banks are offering various services through different schemes. The segment wise schemes are sorted by commercial banks. Activity of bank in every sector is the heart beat of the development of human as well as the nation. So, the banks are disbursing equal priority to all the sectors. Even though different industries spread across the nation, agriculture is the leading sector of the...
Customers are the prime focus of any organization. The most important asset that any firm, can have is customers. An organization greatly depends on how many customers it has (customer base) how they buy and how often they buy. Satisfied customers usually buy more and buy frequently. Loyal customers also act best promotional source to new customers. They tend to bring in more and more new...
The study investigates the Leadership style of college principals in Kanyakumari District. Researches on managers (formal leaders) in different settings suggest that Leadership style, managerial decision-making style, and Motivation profile are the three important factors for managerial effectiveness (Bass, 1990). The study surveyed 130 college principals (51 males and 79 females) in Kanyakumari...
The issue of consumer preferences for food safety has proved to be somewhat of a conundrum. Research on this subject has yielded conflicting results and the empirical data are scarce. There are a number of studies that has identified the need for continued efforts towards educating consumers on the hazards of improper food handling. Common mistakes identified in food handling include serving...
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