The integration of "knowledge impartment," "ability cultivation," and "value guidance" in vocational colleges hinges significantly on the implementation of ideological and political education. This education forms the cornerstone for nurturing high-quality technical and skilled talents. However, the current practice of ideological and political education in vocational colleges faces several challenges. These include the tendency to merely replicate undergraduate-level educational models, the lack of clarity in talent cultivation values, the disconnection between ideological and political education goals and the curriculum, the insufficient scientific precision in goal setting, and the rigid incorporation of ideological and political education. To tackle these pivotal issues, it is imperative to conduct a comprehensive analysis of the value demands specific to industrial talents. Additionally, we should devise a scientifically structured, hierarchical, and categorized ideological and political target framework. Furthermore, we must explore the implementation pathway of ideological and political education grounded in deep learning theory. This entails enhancing the cognitive processes, fostering students' higher-order thinking and practical innovation skills, and reflecting the essence of industry-education integration within vocational education. Keywords: ideological and political education in curriculum; Vocational education; Deep learning theory; Target map; Value proposition
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