ROLE AND IMPORTANCE OF SEARCH ENGINE OPTIMIZATION

https://doi.org/10.29121/granthaalayah.v5.i6.2017.2007

Search Engines are an indispensible platform for users all over the globe to search for relevant information online. Search Engine Optimization (SEO) is the exercise of improving the position of a website in search engine rankings, for a chosen set of keywords. SEO is divided into two parts: On-Page and Off-Page SEO. In order to be successful, both the areas require equal attention. This paper aims to explain the functioning of the search engines along with the role and importance of search engine optimization.

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Creator	Granthaalayah Editor
Publisher	International Journal of Research - GRANTHAALAYAH
Classification	Management Commerce
Date Issued	2017-06-30
Resource Type	Research Article
Format	html
Language	English
Date Of Record Creation	2021-04-23 06:37:16
Date Of Record Release	2021-04-23 06:37:16
Date Last Modified	2021-04-23 06:37:16

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