Ravishankar, A., and D. Damodaran. “ICICI PRUDENTIAL MUTUAL FUND: HOW TO INCREASE BUSINESS FROM ICICI BANK”. International Journal of Research -GRANTHAALAYAH, vol. 13, no. 8, Aug. 2025, pp. 187–194, doi:10.29121/granthaalayah.v13.i8.2025.6463.