Kumar, Harit, Neha Mathur, and Sangeeta Jauhari. 2017. “CONSUMER’S PERCEPTION TOWARDS NEUROMARKETING IN INDIA WITH SPECIAL REFERENCE TO KANO MODEL”. International Journal of Research -GRANTHAALAYAH 5 (4):135-42. https://doi.org/10.29121/granthaalayah.v5.i4.2017.1803.