SU, H. C.; JAESIN, O. THE EFFECT OF TECHNOLOGY COMMERCIALIZATION CAPABILITIES ON NEW PRODUCT DEVELOPMENT AND BUSINESS PERFORMANCE: THE MODERATING EFFECT OF BUSINESS REFERENCE. International Journal of Engineering Technologies and Management Research, [S. l.], v. 12, n. 4, p. 36–46, 2025. DOI: 10.29121/ijetmr.v12.i4.2025.1538. Disponível em: https://granthaalayahpublication.org/ijetmr-ojms/ijetmr/article/view/1538. Acesso em: 19 sep. 2025.