1.
Saxena A, Pareek P, Raj R. SHORT-FORM VIDEO CONTENT AND BRAND RECALL: AN EMPIRICAL COMPARISON OF INSTAGRAM REELS AND YOUTUBE SHORTS. ShodhKosh J. Vis. Per. Arts [Internet]. 2026 Mar. 27 [cited 2026 Apr. 5];7(2s):96–106. Available from: https://granthaalayahpublication.org/Arts-Journal/ShodhKosh/article/view/7236