Prasad, D., P. Mishra, V. Kumar, M. Sharma, R. Choudhary, and S. Suman. “VISUAL NARRATIVES IN ADVERTISING WOMEN-CENTRIC GOVERNMENT SCHEMES AND THEIR IMPACT ON RURAL WOMEN”. ShodhKosh: Journal of Visual and Performing Arts, vol. 7, no. 1, Jan. 2026, pp. 35–47, doi:10.29121/shodhkosh.v7.i1.2026.6994.