Mamania, A., Singhal, J. ., Kirtani, G. ., Gupta, S. . and Sharma, N. . (2026) “ART, PERCEPTION, AND DECISION-MAKING: AN EXPLORATORY STUDY OF KNOWLEDGE AND INVESTOR BEHAVIORAL PATTERNS IN THE INDIAN CREATIVE ECONOMY”, ShodhKosh: Journal of Visual and Performing Arts, 7(4s), pp. 613–623. doi: 10.29121/shodhkosh.v7.i4s.2026.7638.