RATHORE, A. IMPACT OF MARKETING BUDGET ALLOCATION ON FINANCIAL PERFORMANCE OF STARTUPS. ShodhKosh: Journal of Visual and Performing Arts, [S. l.], v. 5, n. 6, p. 2652–2659, 2024. DOI: 10.29121/shodhkosh.v5.i6.2024.5761. Disponível em: https://granthaalayahpublication.org/Arts-Journal/ShodhKosh/article/view/5761. Acesso em: 4 mar. 2026.