JANA, S.; DHARMADHIKARI, S. A STUDY ON RELIABILITY TEST TO CONFIRM ANTECEDENT OF INFLUENCER MARKETING AND CONSUMER BEHAVIOR WITHIN PUNE CITY. ShodhKosh: Journal of Visual and Performing Arts, [S. l.], v. 5, n. 6, p. 1319–1326, 2024. DOI: 10.29121/shodhkosh.v5.i6.2024.2238. Disponível em: https://granthaalayahpublication.org/Arts-Journal/ShodhKosh/article/view/2238. Acesso em: 11 jan. 2026.