(1)
Lekshmi K S, C.; R, J. .; S, K. . .; Rajan D, S. .; K, M. . . SOCIAL MEDIA MARKETING REDEFINED: THE ROLE OF CHATBOTS AND VIRTUAL INFLUENCERS IN AI-DRIVEN INFLUENCER MARKETING. ShodhKosh J. Vis. Per. Arts 2026, 7, 211–220.